![]() Ideally, the tool should also remove duplicates so that you don’t double-send your campaigns. Verify domains: Does the service detect email addresses from inactive or invalid domains? Sometimes these domains have a history of spam.Deliverability and authentication: What type of email deliverability test and authentication service does the provider offer? Some services provide alerts if your campaign appears on block lists or is blocked by spam filters.Detect servers: Does the service check DNS records? Checking the DNS records ensures that the email addresses are valid and can accept new mail.Verify email syntax: Does the service look for and fix syntax errors in email addresses?.An effective free email verification service should do the following: Next, look at the services each provider offers. As your mailing list grows, the validation service should be able to accommodate more addresses. Or, would you rather do the verifications yourself or have the service do the work for you?Īlso, do you want a dedicated software solution, or will a cloud-based solution work for you? Plus, a free bulk email verification tool should be scalable. If you verify large groups of addresses, look for a bulk email verification service. If you only need to check a few email addresses at a time, a single email verification service will work. The first thing to look at is how you plan to upload the addresses for verification. To understand what to look for in verifying software, consider your needs and how these services work. Criteria for Choosing a Free Email Verification ServiceĮmail verifying tools can be a crucial step in a successful email campaign. Most email verification services will remove any address that is undeliverable or considered a spam trap. The verification tool also looks for spam traps that may be included in the mailing lists that you purchased. These checks ensure that the email address is valid and improve the likelihood that the address belongs to a real person. It then checks the MX records to make sure the mail server exists and is set up correctly.Īfter these checks, the tool pings the mail server to determine if an inbox exists for that email address and that the inbox can receive incoming emails. It looks at the DNS records to make sure the address is from a real domain. If the address is real, the tool checks it in more detail. When you submit an address in a free email verification tool, the tool checks the syntax to make sure the address is real. Here’s what you need to know about this noteworthy tool and how to go about choosing the best free email verification service for your needs. These services can help you successfully clean up your mailing lists and reach more people. But how do you decide which free email address verification service is the best for you? The solution is to test one or more free email verification online services. A validated mailing list is also essential if you work with data brokers or pay for traffic to your site.Ī free email verification service should offer all the features you’ll need to develop successful campaigns. As your email deliverability goes up, your sender score improves, hard bounces go down, and you’ll avoid spam complaints. When you verify the email addresses in your marketing list, your list will contain the correct information, your campaign will be delivered to your intended audience, and you’ll improve your email deliverability. So, your list may not supply the desired results because of people who provided an incorrect address when signing up for an offer, set up a fake account, mistakenly mistyped their address, or no longer use the email address they provided initially. It’s easy for your email list to contain incorrect information. Why is email validation important? It’s the best way to determine if visitors submitted the correct email addresses when they visited your site or signed up for your newsletters. Plus, time and money investments are needed to ensure the campaign is delivered at the best time and, most importantly, the email list is validated. In addition to creating content, there are costs involved in ensuring emails are viewable on desktop computers and mobile devices. ![]() Organizations spend valuable resources making sure their email marketing campaigns have the right content that attracts customers and convinces them to buy. Still, it takes considerable time, money, and effort to reach these high returns. These marketers use email because email delivers up to a 4400% return on their investment. It’s easy to see why when you consider that 87% of marketers use email campaigns. Using email campaigns to reach prospects is a good business practice. The Importance of Verifying Email Addresses
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